Qualcomm's way of achieving so many fans among mobile phone users
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Qualcomm’s way of achieving so many fans among mobile phone users

Qualcomm’s way of achieving so many fans among mobile phone users

 

Chinese consumers buy smartphones when the processor has been selected by key, and as Ebb Tide, the last two years a lot of people even look for Qualcomm 5G mobile flat stations, such as this year’s domestic high-end machines are used almost Xiao Dragon 888, including Xiaomi, OPPO, Vivo, OnePlus, Realme, iQOO, ZTE, Nubia and other domestic brands are like this.

 

After entering the Chinese market for more than 20 years, Qualcomm’s partners are mainly operators and mobile phone manufacturers. Originally the hero behind the domestic brand, he has now moved to the “front” and has a lot of fans among mobile phone players. How did they do it?

The answer to this question, Qualcomm itself gave the answer.

 

At the recent Technology and Cooperation Summit, in addition to talking about cooperation with operators and mobile phone manufacturers, Qualcomm also set up a special venue for Snapdragon fans, and held a technology feast at the Water Cube-“Snapdragon In the “Dragon Night” Carnival, the latest developments of Snapdragon were introduced to the majority of Snapdragon fans in more than an hour, and various latest technologies, capabilities, and applications were displayed.

Snapdragon chip came out 14 years, Qualcomm Snapdragon brand has been “ubiquitous

After Qualcomm was founded, it has been the backbone of global mobile network technology. Over the years, it has experienced 2G, 3G, 4G, and the current 5G era. Every technological upgrade is the most powerful promoter.

Qualcomm’s way of achieving so many fans among mobile phone users Qualcomm’s way of achieving so many fans among mobile phone users Qualcomm’s way of achieving so many fans among mobile phone users

Qualcomm's way of achieving so many fans among mobile phone users

Qualcomm’s way of achieving so many fans among mobile phone users

Qualcomm’s way of achieving so many fans among mobile phone users Qualcomm’s way of achieving so many fans among mobile phone users Qualcomm’s way of achieving so many fans among mobile phone users

In the event of Snapdragon Night, Qualcomm Global Vice President Hou Mingjuan recalled the birth of the Snapdragon brand. The first Snapdragon chip was born in 2007, and it has been 14 years since today.

At that time, the Snapdragon chip used the 65nm process. Hou Mingjuan said that Qualcomm has now launched Snapdragon chips with 5nm and 4nm processes. From connecting mobile phones to the Internet in the past to providing smart experiences for billions of users today, Snapdragon records and Promoted the rapid development of mobile communications.

 

Hou Mingjuan also talked about the origin of the Chinese name Snapdragon. Its English name is Snapdragon. Qualcomm consulted almost every customer at the time, as well as familiar reporters and analyst friends, as well as many senior technology fans, and finally named it Snapdragon.

 

Xiao means agility and bravery, and dragon means power and wisdom, so the name was confirmed. That year also happened to be the year of the dragon in China. Therefore, the name Qualcomm Xiaolong was widely spread in China, and it was planted in the hearts of Chinese fans. With a seed, it continues to grow and develop.

Today, 14 years later, Qualcomm’s Snapdragon brand is no longer exclusive to mobile phones. It has expanded to PC, automobiles, XR, robots, and other fields. Consumers who like technology products can see the Snapdragon brand in various products. The figure of Xiaolong is ubiquitous.

 

Rooted in the Chinese market, Snapdragon 888 becomes the standard for domestic 5G flagships

Qualcomm’s efforts to take root in the Chinese market also have been harvested, the latest Snapdragon 888 5G flat table, for example, since its release last December was widely recognized by terminal manufacturers. Up to now, more than 120 terminals have been designed and adopted, and 40 of them have been released or listed on the market.

 

In China, Snapdragon 888 has become the standard 5G flagship of major brands. Xiaomi 11 series, OPPO’s Find X3 series, Vivo’s X60 Pro+, iQOO 7 series, Nubia Red Devils 6 series, etc. are all used without exception. on the Xiaolong 888, whether the game is the main function or the main camera, we have taken advantage of the powerful Snapdragon 888 sexual energy.

 

 

Domestic brands unanimous choice is not surprising, not to say how good Xiaolong 888, 888 just for the Chinese market, this name is born, Qualcomm Xiaolong for domestic fans at changing the past, naming practice used to, or Its name is Xiaolong 875, which is not as festive and auspicious as the current 888.

“Snapdragon Night” shows muscles: 5G, games, camera, AI omnipotent

Domestic mobile phone brands choose Snapdragon 888 as their flagship machine not only because of the nice name, but also because of Snapdragon 888’s ability in 5G, gaming, camera, AI, and other core experiences. This is also the key display of Qualcomm on “Snapdragon Night” Content for fans.

 

 

How did Qualcomm achieve so many fans among mobile phone players?

Snapdragon 888’s 5G network and game running scores have been introduced a lot before, so I won’t introduce them in detail here. It is worth noting that this time “Snapdragon Night”, Qualcomm teamed up with “China National Geographic” to make a special program— —A documentary film “Tiankeng” was filmed with a Snapdragon 5G mobile phone.

Qualcomm collaborated with Xu Jian, a special photographer of China National Geographic, to photograph the world’s largest tiankeng group in Guangxi Leye Tiankeng group with Xiaolong mobile phones. The environment here is complex, the light changes rapidly, and the shapes of various animals and plants are different. In the past, professional photography equipment was used to shoot. Now only the Snapdragon 5G mobile phone can capture the demeanor of nature, even in extremely low light. The karst landscape can also be taken very beautifully.

You can also use your mobile phone to capture the details of the landscape in extremely dark environments

Behind the mobile phone shooting professional video works, in addition to the enhancement of the Snapdragon 5G mobile phone’s camera technology, it is also inseparable from the Snapdragon’s AI capabilities. Snapdragon 888 brings the sixth-generation Qualcomm AI engine, including the newly designed Qualcomm Hexagon processor. With the previous generation level, AI compared to Taiwan of energy and energy efficiency to achieve a leap of improvement, a staggering 26 trillion operations per second (26 TOPS).

 

Image + AI of the energy of the double upgrade, to lead the mobile phone into a new era of computational photography in lighting conditions such as more challenging than a great light, and shoot a wider range of colors and rich details of the high-quality image, even without a tripod, Bring the ultimate clear and bright night scene shooting experience in low light.

It is such an example that seeing is believing. The new capabilities of Snapdragon 5G mobile photography displayed on “Snapdragon Night” further attracted domestic mobile phone players and convinced consumers who like photography.

The process of Qualcomm’s popularity in the domestic circle is also a true portrayal of Qualcomm’s years of rooting in the Chinese market and managing its brand with strength and reputation. As Qualcomm’s president and CEO-designate An Meng said: “In the past 25 years, we have been working closely with China’s mobile ecosystem companies to cooperate, to support them in the domestic and global business development and our technology-based solutions with high. sexual performance, low-power computing, and connectivity to bring outstanding experience for everyone; the future, Qualcomm will continue to promote investment in The evolution of 5G technology and product roadmaps, cooperation with the ecosystem to accelerate the application of 5G in different vertical fields, and provide all-round support to help our partners realize their great vision.”

Qualcomm’s way of achieving so many fans among mobile phone users Qualcomm’s way of achieving so many fans among mobile phone users Qualcomm’s way of achieving so many fans among mobile phone users

Qualcomm’s way of achieving so many fans among mobile phone users
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